GERMANY | HANNES BÄUERLE, CLAUDIA MILLER & ALEXANDER SEIFRIED: MEIN BACK
GERMANY | MAGAZIN: NEWS FROM THE M-COLLECTIONThe extraordinary German producer, editor, distributor, and retailer Magazin already made itself a reputation in the seventies when it entered the market as a pioneer in bringing the dynamics the work floor into the home, and combining edgy designers with an industrial approach. Still true to that spirit, the company highlights six designs from its own M-collection at the festival, and some of them are totally novel.
The light and stabile plastic boxes which we also know from the bakery were turned on their side and transformed into a shelf system with the help of some accessory pieces, but without any tools needed. The boxes are simply connected with some shelving profiles and U-shaped clips, while a roller board fixed underneath makes the whole also easy to move.